WordPress pricing table plugins can be an effective way to show users the most appropriate product or service that you have for them. The side-by-side display that those plugins offer is great for readability and allows the person to scan your offer quickly. They can see all the different features, subscription periods, and pricing options at a glance.
Designing a pricing table is no easy task. You have to take into consideration not just the most critical functionalities people will want to compare, but also how to present them in a way that is both user-friendly and aesthetically pleasing.
How to create an attractive pricing table
The goal of a pricing table is to communicate a lot of information clearly, typically by showing different features and costs side by side so users can compare them (this is why they are sometimes called comparison tables, too). So, how do you present the data without confusing your visitors? Here are some tips:
- Communicate differences and not similarities: If you offer a few different plans, you will want to ensure your users can see what’s distinct to each and not what’s similar. Most pricing tables do this effectively by dividing similar features from special features by placing the second on top of the table.
- Find a balance for your information: You don’t want to communicate too much… or too little! Remember that if you want your pricing table to be effective, you should make them effortless to scan. Focus on what your customers are looking for and highlight this information.
- Make sure the price is easy to see: Most users will want to know the cost of your service or product first-hand, so make sure they can get to it as quickly as possible. It’s also a good idea to sort plans from lowest to highest (or vice-versa).
- Don’t use vibrant visuals: Many designers try to make comparison tables or pricing tables more attractive by adding a lot of color and icons. However, the more you repeat these elements, the harder it becomes for visitors to identify the differences between the plans. It’s better to use visuals sparingly and avoid unnecessary noise.
📌 If you want to learn more about creating the best pricing tables, you can take a look at this article: how to create WordPress pricing tables easily.
Why should you use a WordPress pricing table plugin?
One of the main advantages of using WordPress is that the platform has a rich ecosystem of applications and tools that allow you to add new functionality to your website.
Using a pricing table WordPress plugin can help you create responsive comparison tables easily and without having to write your own code or spend time manually styling your components. In fact, most good pricing table plugins include some sort of pre-built design or template you can use and a range of customization options to help them fit your brand.
When choosing the best WordPress pricing table plugins, always look for those that can create professional-looking tables you can insert in posts, pages, and areas (it’s best if they support shortcodes, as this will make things easier). You will also want to determine how they can integrate with popular page builders and make sure the components look good no matter what device your visitor is using.
Best pricing table plugins in 2023
To compile this list of the top five WordPress pricing table plugins, we took a few important things into consideration, including whether or not each tool provided good customization options for the tables. We checked for the ability to edit headers, add icons, and support multiple rows or columns. Finally, we decided to feature both free and premium options.
Here are our favorite WordPress pricing table plugins, along with the reasons why we like them.
1. Otter Blocks
Otter Blocks is more than a pricing table plugin; it’s actually a lightweight collection of building blocks and templates that allow you to create anything from a blog to an ecommerce shop. You can choose from a selection of powerful but easy-to-use blocks and customize them using properties or your own CSS. Otter is also integrated with Gutenberg and fully compatible with WooCommerce.
These are some of the features that make Otter a great pricing table plugin:
- Several customization options, including user-friendly and attractive pre-built pricing table templates and hooks.
- The ability to combine your pricing tables with headers, testimonials, media blocks, and more.
- Support for your own CSS so you can make your table look exactly like you want.
- Animations to enhance the appeal of your tables.
- Integration with the rest of Otter’s tools and components.
2. Easy Pricing Tables
Easy Pricing Tables allows you to create and publish attractive comparison and pricing tables directly on your website from the post editor. You don’t need any coding skills to add them; you just fill in your prices and features and click on Publish.
Here are some of the Easy Pricing Tables plugin’s main features:
- Because the plugin is built specifically for the block editor, you can add the component to your post and just edit the content.
- Works with any WordPress theme you have installed.
- Fully responsive.
- Includes an intuitive user interface and supports shortcodes.
3. Responsive Pricing Table Plugin
Responsive Pricing Table is a free pricing table plugin that allows you to create and add attractive pricing tables to your pages and posts and supports a broad range of customization options. The tables also support titles, subtitles, descriptions, and prices.
These are some of the features the Responsive Pricing Table plugin includes:
- The ability to add icons to your table.
- The chance to highlight any columns and rows as the recommended option (by making it look bigger).
- A simple and intuitive user interface to easily create and edit pricing tables.
- Automatic support for any device and screen size.
4. WP Table Builder
WP Table Builder is a simple but robust drag-and-drop WordPress comparison table builder you can use to create responsive tables and insert them into your WordPress website or shop. Although this is a general table plugin, you can use it for price comparisons. It also supports all the elements required to create them, such as text, images, lists, star ratings, and buttons, and gives you the option of adding your own HTML. The tool has both a free and a premium version.
Other features included with WP Table Builder are:
- Customization of all your table elements.
- The ability to add new rows, columns, merge cells, split cells, and more.
- An easy drag-and-drop interface that allows you to add tables to any page or post.
- The chance to import CSV files directly into a new table.
5. Go Pricing
Go Pricing is a premium pricing table plugin that gives you complete control over how your tables look and what information they contain. You don’t need any coding to use this tool; all customizations are accessible through the editor (which integrates with Elementor, WP Bakery, and Beaver Builder).
Here are some other things you can do with Go Pricing plugin:
- Choose from over 250 pre-built demo pricing table templates.
- Add images and videos to your tables.
- Customize your columns, headers, footers, and table body easily.
Final thoughts on WordPress pricing table plugins 🧐
Pricing tables provide an excellent way to display your best products and services side by side and give your users a chance to compare them.
If you want to make the task of creating them easier, you should consider using one of the WordPress pricing table plugins we featured here. Our top choice is Otter Blocks because it goes above and beyond creating stunning pricing tables and offers over 30 other blocks that you can use to design your site.
However, if you aren’t a fan of the WordPress Block Editor and prefer to use third party page builders, then any of the other pricing table plugins on this list will get the job done. As you saw, they all support a variety of helpful elements such as headers, bullet points, images, and buttons. You can leverage all of these features to create perfect pricing tables for your website.
Do you have any questions about the WordPress pricing table plugins featured in this post? Let us know in the comments section below!
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