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What is sublimation printing?
Sublimation printing is a digital printing method that utilizes heat to transfer dye onto the material surface. Being a very versatile printing technique, sublimation can be used on various materials like fabrics, ceramics, metals, and so on.
Here’s how sublimation printing works:
First, the dye that brings colors to the surface is printed onto a transfer paper.
Then, the ink on the sublimation paper is transferred to the material using heat pressure. During this process, solid ink particles turn into gaseous form under heat pressure, making ink easily infiltrate into the material.
Benefits of sublimation printing
This printing technique has a wide range of applications and advantages – That’s why many people choose this printing method for their products, especially customizable ones. Here’s why:
Durable and long-lasting: For sublimated prints, instead of sitting on the material surface, the ink is actually embedded and infiltrated and becomes a part of the material, making it hard to fade away. Even after many washes, it is unlikely that you see the print peel off or tone down.
Precise, vibrant, and colorful print: Using light-color material as the base, this printing technique is able to bring out the best of your designs. Each detail is shown with precision in terms of both shapes and colors. Basically, other printing techniques can’t match sublimation when it comes to printing quality.
Versatile application: Sublimation is widely applied to different materials, textures, and products, from apparel to home decoration and many other regular day-to-day products. More than that, with sublimation, you can print a larger area and even cover the entire material surface. That’s why sublimated products are also known as All-over print.
With all the peaks that it brings, sublimation printing presents a world of possibilities for your business.
Disadvantages of sublimation
Due to the use of high heat, not all materials can handle the procedure. Cotton, for example, is a material that is not applicable for sublimation printing. Instead, you will see more of polyesters, polyester blends, and polymer-coated materials in sublimation printing.
Why choose sublimation for your print-on-demand business?
The market for sublimation products is expanding at a noticeable speed and is expected to reach $10.67 billion in market value in 2030. It is a green light for you to explore and experiment this highly potential market.
Highly customizable
This is how sublimation takes the print on demand products to the next level. With sublimation, you can customize nearly every part of the products, and not restrain to just a small printing area just like other common printing techniques like DTG and screen printing.
There is more room for you to unleash your creativity and create visually stunning designs that stand out from the rest.
Applicable for many products
Sublimation can be used on different materials and products, including clothing, home decoration, accessories, and more.
For the most common print-on-demand category – clothing, the possibilities are endless. As sublimation can be cut and sewn, there is no need to rely on the existing blank products and limit your options to a few common products like classic t-shirts, tank tops, or hoodies.
With this printing technique, print-on-demand providers can make literally any type of clothing, for example, bomber jackets, sweatpants, pajamas, polo shirts, baseball jerseys, etc.
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